Canan Oral holds a bachelor's degree from Istanbul Technical University and a master's degree from Boğaziçi University. After many years of preferring corporate life, she founded her own company. Canan Oral has been working as handcrafter of Anatolian & Central Asian arts over 20 years alongside her textile agency business. Her craft technique is unique even if it originates from the ‘felt’ technique which is thousands of years old. Thus, this handmade technique of fusion of hand-woven pure silk, fine merino wool, and cashmere wool, makes every piece one of its kind. Since no chemical lubricant is used, the felting process is all natural, incorporating only natural soap, warm water, dyes, and pressure by hand.